This model farm featuring over 600 varieties of fruit and medicinal plants will be accessible to farmers, exposing them to advanced farming technology and processes. The model farm will also be a platform for farmers to access training in making the best use of their agricultural land in a sustainable way at every level. The trainings and exposure programs at the farm will be oriented towards increasing the per capita income of farmers several fold by optimising the seeds, varieties, farming materials and techniques in the context of characteristics unique to the land Read More
The FruitsValley R&D Centre is already opening up new vistas for the future of farming through joining hands with centres of learning like MG University, Kottayam.The FruitsValley Avocado Research Center in Munnar would be one of the first such centres of its kind in the South of India. Overall, the research projects are focused on understanding and identifying the specific varieties of fruits that flourish in specific terrains and climactic conditions.Read More
Responding to the needs of urban travellers and families seeking rustic, rural and farm centric experiences, FruitsValley offers an authentic farm, farmstead and plantation experience in its own farms. Designed and streamlined on par with international packages, these spaces are set amidst serene, lush natural surroundings that refresh, rejuvenate and orient people towards a nature friendly, holistic way of life.Read More
The very concept of FruitsValley as a business revolves around channelling the larger share of its efforts, activities and returns returns towards the farmers. This involves empowering the farmers in diverse scenarios, eliminating the involvement of middlemen who take away from the farmer’s share and from a customer perspective, provide the freshest products straight from the farm, attested by the farmer.Read More
The FruitsValley Global Trade Network puts farmers, traders and customers on a global platform and thus catalyses the possibilities and profits across diverse levels. The extensive international experience of the FruitsValley team and its network empowers customers to open up and sustain trade liaisons in farm-specific products in the Middle East, South East Asia, North America, Africa and Australia.Read More
The FruitsValley vision perceives plantations around the world as a way of propagating the culture of a green, sustainable and plentiful future. Thus plantations at pivotal spots around the world can become centres of sustenance for the world - eliminating food shortages and ensuring seamless food delivery across continents. A network of well managed plantations can thus offer quality to every part of the world across seasonal variationsRead More
The core characteristic of any FruitsValley produce is the freshness that derives directly from the specific source-the farm.Thus advanced blockchain technology comes into play in identifying the exact source and helps FruitsValley stand firm behind its promise to deliver freshness in a tangible, measurable way. These extensive processes ensure that the quality is all pervasive and extends throughout the chain from the seed, to the farm, through the value addition processes, right up to the point of consumption.Read More
Beyond a business, FruitsValley sees itself as a global fraternity that stands for fairness in all its initiatives and goodness in the larger society. This is reflected in its specific commitment to set aside a percentage of profits for the needy in society. This is manifest in the upcoming no bill medical stores, clinics, diagnostic centres and housing support projects.Besides, FruitsValley builds schools, scholarships and specific educational institutions with a focus on less privileged communities while offering training modules that empower women and sidelined communitiesRead More
When the world pivoted towards a healthier way of life, fruits as a whole began to gain much relevance and popularity. This growing global demand for exotic fruits and the extensive experience of our team in this category got us thinking about how we could bring home the benefits of this new trend. This seed of an idea, found a fertile ground in the verdant valleys of Kerala and blossomed into what is today Fruits Valley, a one of a kind farmer’s collective.
The favourable climatic conditions of the valley and the farmer’s expertise in cultivating fruits ensure that we get to put the best fruit forward in the market. The collective bands together local farmers with national and international networks of individuals and marketing platforms who ensure wider reach and higher margins for their products by eliminating the need for middlemen.
Our branches are already spreading far and wide as we set forth in diversifications ranging from fruits to fruit stores, packaged drinks to juice bars and experiential tourism ventures. A premium resort that offers the visitors a hands-on experience of the orchard is currently in the works. A fruitful journey indeed
We, the Fruits Valley fraternity, enjoy the benefits of a robust network of people from across 27 countries and look forward to expanding our boundaries across 50 countries. The genuine desire to pay back hundredfold to our stakeholders and the people of our regions has brought us together and keeps us moving forward with this project. We are passionate about the common cause of uplifting the life situation of farmers and small scale agriculturists. We are committed to showcase a sustainable yet progressive step in order to give confidence to the people who are not able to meet their day to day needs.
Our vision is to be the providers and facilitators of opportunities and facilities in our region for a comprehensive experience of fruit production, trade, farm tourism and leisure.
Every land on earth has its unique expression and different stories to tell. We at Fruits Valley look forward to sharing a story about how a land can be modeled as the best yielding place and at the same time a source of higher income for the farmers there and thereby how to augment the value of the landed property they own.
Our mission is to provide prompt services to the stakeholders and beneficiaries and to create a convivial ambiance and atmosphere for the hard working, dedicated, knowledgeable and committed farmers, small scale agriculturists and entrepreneurs who believe in the vision and mission of the firm.
‘Where Goodness Grows’ sums up the spirit and the vision of Fruit Valley. Fruit Valley is thus conceived not merely as a place that grows fruits, but also as a place where a community rooted in mutual reliance and goodness is grown. Thus it signals a fertility that goes beyond the land – a fertility of the heart and deep sense of humanity rooted in the valley, and thus in the brand.
At the heart of Fruits Valley is the farmer’s deep-rooted connection to the land and his love for sharing the fruit of his labor with the world - the logo is a graphical representation of this reality. The verdant environment of the valley and the fruits from the orchard take center stage when it comes to the logo’s visualization. It is structured in such a way that the contours of the land is superimposed over a cross section of an Avocado, the fruit that signals the future of the exotic fruit industry. The idea of growth is keyed in using different elements, like the greens in the colour palette that connote the different stages of the ripening fruit and the foliage. The river symbolises the fertility of the ‘promised land’ and the seed at the centre connotes the rising sun, heralding a new dawn for the land and the people.